CATI (Computer Assisted Telephone Interview)
As an international market research company based in Montenegro we do Computer Assisted Telephone Interview.
In this method the answers from interviewed respondents are directly entered by the interviewer into a computer, allowing a quick analysis.
The CATI method is particularly suitable for highly standardized survey and for realization of interviews with target groups that are difficult to reach.
Besides the economical reasons for a CATI survey, there are also various other arguments:
- High availability of target groups, since most households are reachable via telephone
- Fast results
- High acceptance of respondents, due to the subjectively perceived anonymity
- Shorter field times
- High level of control over the interviews
Use our experience as an international market research company and request our expertise today. Contact us for more information and to request a quotation.